Over 20% of searches on Google each month are for local products and services. This makes local search a real opportunity for many businesses and optimising your Google Places listing is a great place to start.
Google Places: 12 ways to optimise your listing for local search
Posted by Steve Oakman on Aug 29, 2011 3:27:00 PM
We are delighted to have Victoria Ipri of Modello Media as a guest blogger. Victoria is a world renowned LinkedIn specialist. She is also a successful author and speaker. In this post Victoria shares 3 essential LinkedIn tips for Inbound Marketing (plus one great bonus tip!).
Topics: Inbound Marketing, Social Media, LinkedIn
Having duplicate content across very similar pages can be a big issue for ecommerce sites, like those built in Magento. To avoid the search engine optimisation (SEO) problems this can cause, it’s useful to know why these pages are created and how to deal with them. If some of a website’s pages have duplicate or very similar content, then a search engine has to decide which is the best page to list in its search results. Without guidance it won’t know which page to add to its index, where to direct search authority or which page to rank in its results. What’s more, if the search engine suspects the duplicate content is an attempt to manipulate its results, the site may incur penalties or be removed from the search results altogether.
A business blog has become an essential marketing tool. Research by Hubspot shows that, on average, companies that blog attract 55% more website visitors and generate 88% more leads.
Topics: Inbound Marketing, Business blogging, Search Engine Optimisation, Copywriting, Content Marketing
Subscribe to Email Updates
Recent Posts
Posts by Topic
- Business blogging (7)
- Buyer personas (1)
- Calls to action (2)
- Content Marketing (8)
- Copywriting (2)
- Dynamic content (2)
- Ecommerce (1)
- Email Marketing (1)
- Facebook Marketing (3)
- HootSuite (1)
- HubSpot (18)
- HubSpot 3 (4)
- HubSpot CMS (3)
- HubSpot FAQs (4)
- Hubspot Signals (1)
- Inbound Marketing (25)
- Landing pages (6)
- Lead Generation (4)
- Lead nurturing (4)
- LinkedIn (4)
- Marketing automation (4)
- Mobile (1)
- News (5)
- Search Engine Optimisation (11)
- SEO (7)
- Social bookmarking (1)
- Social Media (11)
- Twitter (1)
- Vlogs (1)
- Warm Calling (1)
- Web design (5)
- Workflows (3)
Posts by Month
- March 2015 (1)
- October 2014 (1)
- September 2014 (1)
- August 2014 (1)
- July 2014 (2)
- May 2014 (3)
- April 2014 (1)
- March 2014 (1)
- February 2014 (2)
- January 2014 (2)
- December 2013 (1)
- November 2013 (1)
- October 2013 (1)
- September 2013 (1)
- August 2013 (1)
- July 2013 (2)
- June 2013 (1)
- May 2013 (1)
- April 2013 (1)
- March 2013 (1)
- February 2013 (2)
- January 2013 (3)
- December 2012 (2)
- November 2012 (3)
- October 2012 (1)
- September 2012 (1)
- August 2012 (1)
- May 2012 (1)
- March 2012 (1)
- February 2012 (1)
- January 2012 (1)
- December 2011 (1)
- November 2011 (1)
- October 2011 (2)
- September 2011 (3)
- August 2011 (4)
- July 2011 (6)
- June 2011 (1)